Plastic surgery marketing for the patient who reads for weeks first
We run campaigns for plastic surgery, reply to new inquiries promptly and discreetly, answer practical questions and arrange the consultation.
From $1,490 a monthMonth to monthMonthly reporting
Weeks
Decision time
Patients may spend several weeks reading credentials, results and reviews before contacting a practice.
Patients compare surgeon credentials, reviews and results
Patients may spend weeks reviewing galleries, credentials and patient feedback before submitting a form. We reply promptly and discreetly, answer practical questions and arrange the consultation while the patient is ready to talk.
Response time for plastic surgery inquiries
21x
more likely to qualify a cosmetic inquiry answered in 5 minutes rather than 30
MIT / Lead Response Management Study
23%
of the businesses audited never replied to their own web form. This patient will not chase you
Harvard Business Review, "The Short Life of Online Sales Leads" (2011), audit of 2,241 companies
42 h
was the average reply time among those that did reply at all
Harvard Business Review, "The Short Life of Online Sales Leads" (2011), audit of 2,241 companies
We respond promptly and record whether each inquiry becomes a consultation.
Services for plastic surgery practices
Breast augmentation and reduction, abdominoplasty, rhinoplasty, liposuction and body contouring, blepharoplasty and facial surgery.
- A campaign per procedure, because a rhinoplasty patient and a mommy makeover patient are not one audience
- Ad accounts built to survive platform review, which restricts this specialty harder than any other we work in
- Board certification and credentials made prominent, since that is the one thing US patients are taught to check
- A discreet callback and text within minutes, with nothing in the message that names the procedure
- Consult fees and financing explained before the call, because both are silent reasons people do not book
- Before-and-after galleries handled with consent and used where the platforms allow them
- Review presence built on the sites this specialty is actually judged on, not just Google
- Ranking for procedure and surgeon searches in your metro
- Follow-up over the weeks between consult and decision, without pestering
- A monthly report in consults held and procedures booked, with the source of each
How we work with plastic surgery practices
Fix what they read before they call
Reviews, credentials and galleries. The campaign is spending money to send people to a decision that was already made somewhere else.
Answer within the hour, discreetly
Nothing in a text or voicemail that names a procedure, in case somebody else in the household sees it. Speed and discretion are not in tension here, but they are usually traded off.
Stay through the gap
Consult to surgery is weeks. A scheduled, quiet follow-up over that period is the difference between a busy consult room and a busy operating room.
Patients compare surgeon credentials, reviews and prices.
Client results
We track what happens from the first inquiry to the appointment the patient attends.
72
new patient inquiries in the first month
19
appointments recovered from leads that had gone cold
$17,200
in treatment booked by patients the clinic already had
What our clients say
We have been working with 360 for several years and they have always been professional and reliable. They have helped us grow the business and build steady acquisition funnels that bring a constant flow of patients. They also look after our reputation and our social media.
Salud Dental BlancoSpainBefore working with 360, we were generating leads but losing too many because follow-up was inconsistent. Their team gave us a more structured system to contact, qualify and book patients into the clinic.
Dra VianySpainWe used to have several agencies and tools running different parts of our marketing, but there was no strategy holding them together. With 360 everything sits in one place: advertising, SEO, the website, social media, online reputation and patient follow-up. Now it feels like there is a team watching the whole process, from attracting the patient to making sure they actually arrive at the clinic.
TricapSpainWant to see where your practice is losing new patients?
Get my free analysisAll our services
You can buy them separately or all together. Open each one to see what it includes and what it costs.
- 01Google and Facebook ads
- 02Search and AI visibility
- 03Your website
- 04Social and content
- 05Answering and scheduling
- 06Recall and reactivation
- 07Reviews and reputation
- 08ADA website compliance
In the free assessment we tell you which of these your practice needs and which to start with.
Flat monthly fee, month to month
You know what you pay before you start. Ad spend is separate and you set it.
New Patients
$1,490/month
Ads, every new patient call and form answered in minutes, appointments booked, and your recall list worked.
- Ad creative: video, image and copy
- Campaign management, A/B tests and monthly reporting
- Every inquiry called and texted back within minutes
- Screening, scheduling and confirmation before the appointment
- Reactivation campaigns for overdue recall and unscheduled treatment
Growth 360
Most chosen$2,990/month
Everything above plus your website, your rankings, your content, your social and your reviews.
- Everything in the New Patients plan
- A fast website, built and maintained by us
- WCAG 2.1 AA verified, with a dated report you can show if asked
- Full SEO audit and technical fixes every month
- Up to 30 articles published on your site each month
- Original research reports that earn links and bring patients in
- Keyword and competitor research, tracked over time
- Managed presence on Instagram, Facebook and LinkedIn
- Outreach by email and LinkedIn, with the replies handled
- Reviews and reputation managed on your Google Business Profile
Prices are in US dollars and there is no sales tax on them. We invoice from outside the United States, so your accountant will want a Form W-8BEN-E from us for the file, and we send it without being asked. There is no annual contract and no cancellation fee.
Frequently asked questions
Still have one? Email us or call, and we will answer it straight.
Our ads keep getting disapproved. Is that fixable?
Mostly, and it is one of the two things practices call us about in this specialty. Google and Meta both restrict cosmetic surgery advertising, personal-attribute targeting and before-and-after imagery, and an account that has been rebuilt around the restrictions performs very differently from one that keeps appealing them. We build for the rules rather than against them.
Is patient privacy actually respected?
Yes, and it is designed in rather than promised. Nothing in a message names a procedure, we never confirm publicly that somebody is your patient, including in review replies, and any before-and-after image needs written consent on file before it goes anywhere near an ad.
Should we charge a consult fee?
That is your call and there are good practices on both sides of it. What matters for the marketing is that the answer is visible before the call, because an unexpected fee at the booking stage is one of the quieter reasons a warm inquiry stops replying.
Is there a contract?
No. Month to month. In a specialty where agencies routinely ask for a year up front, that is worth weighing.
Is the ad spend included?
No. Our fee covers our work. You pay the platforms directly and set your own budget. Call minutes are billed separately, per minute and at cost.
Review your consultation pipeline
We review how people find you, response time and how many consultations become procedures.
Free analysis of your practice
Report in 24 hours. No obligation.